Privacy policy

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority. https://ico.org.uk/make-a-complaint/]

Privacy Policy for Betty Collectables

Effective Date: January 6, 2026

At Betty Collectables (“we,” “us,” “our”), your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect the personal information you provide when you visit or shop at bettycollectables.com (“Website”) and when you opt in to receive SMS/text messages from us.
By accessing or using our Website and services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect, store, and use the following types of personal information:

1.1. Information You Provide Directly

Name
Email address
Shipping and billing address
Phone number (including SMS opt-in consent)
Payment details (handled securely via our payment processors)

1.2. Automated and Analytical Information

IP address, device type, browser, and other technical information
Browsing behavior and interactions on our Website
Cookies and similar tracking technologies

1.3. SMS-Related Information

When you opt in to receive text messages from us, we collect:

Your mobile phone number
The timestamps and methods of your opt-in/opt-out
Message interaction data (e.g., replies, delivery status)
This information is used strictly to operate our SMS program and for related marketing purposes. Klaviyo Help Center+1

2. How We Use Your Information

We use the information we collect for purposes including:

Fulfilling orders and providing customer service
Processing payments and delivering purchased products
Sending transactional updates and SMS notifications
Sending SMS marketing messages, including promotions and abandoned cart reminders—if you’ve opted in to those messages (see below) Klaviyo Help Center
Improving our Website, shopping experience, and personalization
Analyzing trends and usage of our services

3. SMS/Text Message Practices

3.1. SMS Consent and Opt-In

By providing your phone number and opting in, you consent to receive SMS/text messages from Betty Collectables. These messages may include order updates, promotional offers, reminders, and abandoned cart notifications. Consent is not a condition of purchase.

3.2. Abandoned Cart Notifications

If you’ve signed up for SMS notifications and you leave items in your cart without completing your purchase, we may use cookies and tracking tools to identify abandoned carts and send reminder messages via SMS to encourage checkout. This practice helps improve your shopping experience by reminding you of items you showed interest in. Klaviyo Help Center

3.3. Opt-Out

Standard message and data rates may apply. You can opt out of SMS communications at any time by replying STOP to any message you receive from us. After opting out, you will no longer receive promotional SMS messages; service messages (such as order confirmations) may still be sent as needed.

3.4. Message Frequency

Message frequency depends on your activity and preferences; we cannot guarantee the number of messages you will receive.

4. Location Tracking and Location-Based Services

We may collect location information through IP address, mobile devices, or other means to improve and personalize our services.
We may use this information to:

Provide relevant product recommendations
Display personalized content
Support analytics and internal operations

We do not collect precise GPS location data unless you voluntarily enable or consent to location-based services. If we do collect or use location data beyond what is described here, we will obtain your explicit consent before doing so and provide you with clear instructions on how to opt out.

5. Third-Party Data Sharing

We do not sell your personal information. We may share personal data with:

Service providers who help operate our Website and fulfill orders
Marketing partners or analytics providers
Compliance and legal entities as required by law

For SMS data specifically: we do not share or sell your SMS opt-in status, consent information, or telephone number with third parties for marketing purposes. This is a required best practice for SMS compliance and user trust. polarisgrowth.com+1

6. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to:

Remember your cart contents
Personalize your experience
Measure site performance
Support abandoned cart tracking for SMS and email reminders

You may manage your cookie preferences through your browser settings.

7. Data Retention and Security

We retain your personal information only as long as necessary to provide services and fulfill the purposes outlined above. We implement administrative, physical, and technical safeguards designed to protect your data against unauthorized access and misuse.

8. Your Choices and Rights

Depending on your jurisdiction, you may have rights regarding your personal information, such as:

Accessing the data we hold about you
Correcting inaccurate information
Deleting information (subject to legal restrictions)
Opting out of marketing communications

To exercise your rights or update your preferences, contact us at the address below.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will post the updated policy on our Website and update the “Effective Date” at the top.

10. Contact Us

If you have questions about this Privacy Policy or your personal information, please contact:

Betty Collectables
Email: Use your store contact email
Address: Use store business address

Note: This Privacy Policy is a template and for informational purposes only. This content does not constitute legal advice, and you should consult with a qualified attorney to ensure compliance with laws like TCPA, CCPA, GDPR, and others that may apply to your business and customers. privacypolicies.com